media. BAS. content marketing. social. promotional. For social media client, Brunch and Slay media, I focused on content marketing and creating promotional material that supported each organization. The Brunch and Slay Podcast is a weekly show that supports women in business. The host of the show talks with entrepreneur women who are making an impact in their respective fields and communities. I focused on content marketing and creating promotional material that supported each episode via podcast descriptions, social media posts, email blurbs, audio clips, teases for each episode, and breakout content. I coordinated digital material with the announcement and launch of each episode and, occasionally, I created graphics for different uses.
All About The Numbers
Client: Brunch and Slay Media
Goals: Create and curate digital content that supports each podcast episode
The Brunch and Slay Podcast is a weekly show that supports women in business. Ameerah Saine, the host of the show, talks with entrepreneur women who are making an impact in their respective fields and communities.
I focused on content marketing and creating promotional material that supported each episode via podcast descriptions, social media posts, email blurbs, audio clips, teases/lookaheads for each episode, and breakout content.
I coordinated digital material with the announcement and launch of each episode and, occasionally, I created graphics for different uses.
Client: BAS Media/ITSO Vegan
Goals: Audit and create social media strategy and content calendar to increase Instagram engagement
BAS Media is an up and coming social media agency that brought me on as a social media specialist. My role was to audit social media channels for clients, create a social media strategy and implement all changes.
For many, I also created a content calendar and communicated best practices for each social media channel including Facebook, Instagram (reels & stories), Twitter, and LinkedIn. My time with BAS Media was highly successful with reaching our engagement goals and setting brands up with the tools they need to upgrade their social media presence.
Below are examples from the client ITSO Vegan, a Texas vegan restaurant. The goal was to revamp the company’s Instagram presence. I created a brand collateral list to help them curate a list of images and videos for the BAS Media agency to use as social media posts and promotional images.
After implementing the plan, their engagement was multiplied by three, they gained thousands of new followers, and overall sales increased.
While working freelance, I’ve had the opportunity to work with a variety of organizations, brands, and individuals. The content to follow has been created for nearly every social media channel available at this time in America: Facebook, Instagram, Twitter, Pinterest, Google, TikTok, Triller, Medium, etc.
Along with social media content, you will find content made for websites with different operating systems. Each piece of content has a purpose and a goal.
Each piece of content was a small stepping stone to build my skills in this digital world. Each piece of content is a moment to reflect on how far I’ve come when I chose to change careers and start my journey to becoming a digital specialist.
The Brunch and Slay Podcast is a weekly show that supports women in business. Ameerah Saine, the host of the show, talks with entrepreneur women who are making an impact in their respective fields and communities.
I focused on content marketing and creating promotional material that supported each episode via podcast descriptions, social media posts, email blurbs, audio clips, teases/lookaheads for each episode, and breakout content.
I coordinated digital material with the announcement and launch of each episode and, occasionally, I created graphics for different uses.
BAS Media is an up and coming social media agency that brought me on as a social media specialist. My role was to audit social media channels for clients, create a social media strategy and implement all changes.
For many, I also created a content calendar and communicated best practices for each social media channel including Facebook, Instagram (reels & stories), Twitter, and LinkedIn. My time with BAS Media was highly successful with reaching our engagement goals and setting brands up with the tools they need to upgrade their social media presence.
Below are examples from the client ITSO Vegan, a Texas vegan restaurant. The goal was to revamp the company’s Instagram presence. I created a brand collateral list to help them curate a list of images and videos for the BAS Media agency to use as social media posts and promotional images.
After implementing the plan, their engagement was multiplied by three, they gained thousands of new followers, and overall sales increased.